Recently I was beginning to think about all the advertising and marketing I wanted to do once I open my shop but I also realized that I should consult with the experts. I'm not so sure how much or where at I should generate $$ to make this feasible in my business plan. Futhermore, I will have bi-weekly, monthly and quarterly events that will definitely get the word out but I'd love to hear more from the experts.
Added by Steve on September 30, 2008 at 9:04pm —
SCAA has announced a membership mixer and Latte Art Showcase Saturday, October 4, 2008, 5:00 pm - 7:00 pm at:
127 E Ninth St.
Los Angeles, CA 90015
RSVP to Mansi Chokshi at
(562) 624-4100 or email to mansi at SCAA .org
Membership mixer will feature a Latte Art showcase, hosted by event sponsor, Coffee Bean & Tea Leaf. Everyone is invited.
For more information regarding this event and other… Continue
Added by Mike Ferguson on September 29, 2008 at 10:42am —
The beginning of last Augest, some co-workers and I decided to take a trip up to Vancouver to tour the Coffee industry, hang out, and do Canada things. Its rough that things don't always work out how you want...
We left Seattle around 7:00 PM Friday night. Five of us packed into a two door Subaru. The sense of togetherness was great...a little too much. We arrived at the boarder around 9:15ish. We love national security and things of that nature. After searching… Continue
Added by Matthew on September 29, 2008 at 10:20am —
I have come into owner ship of several cases of Dr. Smoothe brand smoothe mix, i have the following flavors
Pear peach apricot
Lime O Rita
I'm selling this by the bottle at 10.00 USd a bottle.
Added by Clark Tabb on September 28, 2008 at 6:30pm —
Oh my 'lanta.
So the baristas here at Hardbacks are a bunch of goofs. We have so much fun with one another its ridiculous.
We have blender battles to see who can make a better smoothie faster (i cheat and click off their blenders lol)
We play the letter game (A to Z of whatever; animals, cities just random crap like that)
The best thing so far was when i was challenged to our favorite game. Plainly called "Categories". Simple.
So Amanda… Continue
Added by Slipshot on September 28, 2008 at 4:01pm —
Okay, so we just opened the new Hardback Cafe not even a week ago and so far it's going smoothly. We've had a fairly steady flow of customers and our beginning and "intermediate" baristas (including myself) are doing pretty damn good.
During our training a while ago (i assume this is the same with any coffee shop) we've gotten pretty close to one another already....except for like one person.
There is one barista that is just bugging the shit out of everyone ALREADY!… Continue
Added by Slipshot on September 28, 2008 at 3:50pm —
I have been playing with my cotton filter and hand grinder for , approximately, 1.5 years. At first, things went well, lovely aftertaste, aroma and etc. Then suddenly one day all the good things disappeared. Yeah in one single day!
I thought it was the beans so I talked to my roaster whether the sudden change is related to the beans or not. For sure the beans were fine because some casual cuppings were done and the cups were absolutely tasty.
We then came to a conclusion that it could… Continue
Added by Neo on September 28, 2008 at 9:47am —
Peanut Butter Bliss Latte Recipe; Peanut Butter Latte
2 shots illy Espresso
3/4 oz Monin Flavoring Syrup
; Peanut Butter
1/2 oz Monin Caramel Sauce
Add espresso, Monin Peanut Butter and Monin Caramel Sauce to cup and stir well.
Fill with steamed… Continue
Added by javaqueen on September 28, 2008 at 8:00am —
Coffee Nudge a la Torani
1/2 oz. (1 Tbsp.) Torani Creme de Cacao syrup
1/4 oz. (1 1/2 tsp.) Torani Coffee Flavoring syrup
1/4 oz. (1 1/2 tsp.) Torani Mandarin Orange syrup
3/4 cup brewed Torrefazione coffee
Torani flavored whipped cream, for… Continue
Added by javaqueen on September 28, 2008 at 12:14am —
Pumpkin Spice Latte Recipe
2 Shots Espresso - hot from your espresso machines
1/14 oz Pumpkin Spice Flavoring Syrup: Monin Flavored Coffee Syrups
Add espresso and Monin Pumpkin Spice to cup and stir well.
Fill with steamed milk.
Top with… Continue
Added by javaqueen on September 27, 2008 at 7:10pm —
Caramel Apple Latte Recipe
2 Shots illy Espresso
1 1/4 oz. Monin Flavoring Syrup
; Monin Caramell Apple Flavoring Syrup
Add espresso and Monin Caramel Apple to cup and stir well.
Fill with steamed milk.
Top with whipped cream and a drizzle of Monin Caramel Sauce
Added by javaqueen on September 27, 2008 at 6:00pm —
New Single Origin Coffee available! Ethiopian Sidamo, a washed coffee with some really nice if not slightly out of the norm character.
Most striking is it's similarity to a late harvest dessert white wine. Refreshing and sweet green grape flavors in a nicely powdered sugar in honey texture. Slightly percieved grape peel as well. The finish reminds me of a nice dry chablis. Roasted to keep the sweetness prominant and the acid light and in balance with the sugary texture. Unusually low… Continue
Added by email@example.com on September 25, 2008 at 11:55am —
finca vista hermosa
i think only the second time i've had it, actually, but that is a mistake to be corrected. lots of milk chocolate, totally reminiscent of my hometown huehue
classic earl grey, with a discernible and nice tartness on the finish
a couple of earthy sidamo samples
both of these had a lot of plainly obvious… Continue
Added by Drew Woods on September 24, 2008 at 12:28pm —
From September 1-4, 2008, Coffee Kids’ program staff attended Ramacafé 2008 in Manauga, Nicaragua. More than 300 participants from 16 countries (mostly from Central America) attended the event.
Since 2004, Ramacafé has gathered scholars, producers, roasters, specialists, cooperatives and organizations involved in the coffee industry and coffee culture to share and discuss the future of the industry. This year, José Luis Zárate, Coffee Kids’ international program director,… Continue
Added by Coffee Kids on September 24, 2008 at 9:28am —
What a great way start a Monday. When I arrived last Monday, I had a message of good news and glad tidings from Sarah Allen at Barista Magazine
This past weekend (Sept. 12-14) Hiroshi Sawada, owner of Caffe Milk Art
in Japan, competed in the Millrock Latte Art Championship and took first prize in one of the most… Continue
Added by Coffee Kids on September 24, 2008 at 9:25am —
I figured, I would write my thoughts on making money in the coffee industry. I have worked for several coffee shops, I have also worked my own coffee concession. I roast beans by pan, yes it's work, but it's also fulfilling, however the question is am I making money? Well honestly I would have to say no, why because although I work for myself I'm glued to the bean, and with that I can't go out and enjoy the coffee scene the way I would like to. Now knowing what I want to do, it's a matter of… Continue
Added by BaristaOnDutY on September 22, 2008 at 7:00pm —
I recently had my hopes for joining in a barista competition dashed. In talking things over with the owner of the shop I work at, I've come to realize that I will have to either do some major fund-raising/sponsor-begging, or sit out yet another year. And due to the energy that the former will require, I'm leaning towards sitting out.
I'm not happy about giving that up, but with my life going in so many directions at once, I am content to keep my coffee world as calm as possible for… Continue
Added by Cherie on September 22, 2008 at 12:46pm —
Jakarta is a city of noise, a cacophony of noise. From the moment you arrive in the city, whether it is by airplane, train or bus, the new arrival steps into a warm, humid bath of sound. The noise is mostly man made, motorbikes, trucks, cars, horns, sirens, bells. It is a place not for those who like peace and quiet.
Rural Indonesia is quite the opposite- a mixture of man made and nature’s sounds gently rolled into a smooth,… Continue
Added by Alun Evans on September 20, 2008 at 8:44pm —
This has been a tough time for everyone, Gas lines, Grocery Lines, no coffee, what no coffee, well here at Hopson Coffee we were prepared and roasted 100 pounds on Sunday after the storm. I have several generators, (I sell them with electrical services with my other full time business), so we fired up the roaster and made brown beans. I was really well prepared for this as my family had a 100lbs of beans and rice, along with a stocked walk in pantry, plenty of water, even a well we can drink… Continue
Added by Bill Giffen on September 20, 2008 at 12:43pm —
Local “Coffee Cultures” and the Global Coffee Market
Illinois State University
The tastes and preferences of coffee consumers in the United States affect the livelihoods of coffee producers in places such as Central America, East Africa, and Southeast Asia. In this paper I examine the attempts of a coffee shop owner in Central Illinois to create a “coffee culture” in which his clientele learn to appreciate the different qualities… Continue
Added by Joe Marino on September 20, 2008 at 10:03am —