Allegra Foundation is very proud to announce the launch of the first ever UK Coffee Week™ between 27 September – 3 October 2010.

UK Coffee Week™ will be an annual programme to promote the success and vibrancy of the UK coffee and foodservice sector.

It provides a valuable opportunity for the coffee industry and consumers to give back to an extremely worthy cause. Money raised during UK Coffee Week™ will help raise awareness and benefit Project Waterfall – an initiative to provide clean drinking water and education to underprivileged communities in African coffee producing countries.

100% of all customer donations will go directly to fund Project Waterfall.

UK Coffee Week™ will incorporate various in-store and regional activities around the UK. We hope to raise up to £1 million with your help.