• Adjuntas (ad HOON tas) Puerto Rico
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  • Joachim Oster
  • Enid Guerra
  • Banana Dang
  • Jim

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Profile Information

What is your position in the coffee industry?
coffee roaster, coffee grower
Where are you located? ( City and Country )
Adjuntas Puerto Rico/USA
How many years have you been in the industry?
born in coffee culture, then 14 years more recently
About Me:
Retired early from Child Study Team, Newark Public Schools, NJ and started to farm coffee in the premier coffee growing region in Puerto Rico/USA, ADJUNTAS.
Sandra and I live on the farm, only a couple of miles from where my father and his parents lived. My wife says I am happiest farming, but I also love selling our exceptional coffee. Sandra loves meeting people as we talk about our coffee.

I was born in a coffee farm in the hills of Oriente, Cuba, where my Puerto Rican family had migrated. My cousin in NY took me to NY at age 14 and for over 40 years lived in the area, except for 2 Peace Corps years in Bolivian Altiplano. All along I dreamed of owning a coffee farm to produce one of the world's best coffees. See, be careful what you dream about!
About My Company:
Farm: 225 acres 30 acres of specialty coffee varieties (Bourbon, Catuai, Caturra) Use ecology friendly equipment and methods that use little water, much gravity, little energy and previous year's coffee hull as bio-renewable fuel to dry our precious beans using a heat exchanger.

We market green beans and roasted beans locally in Puerto Rico/USA and in the States under the name Sandra Farms 100% Adjuntas Mountain Grown. Web page:

Comment Wall (8 comments)

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At 11:18pm on March 22, 2009, Joachim Oster said…
Here's the wikipedia description of Ramiro L Colon:

I am curious of HOW and IF the coffee farmers in Puerto Rico are organized. Also how much the government helps or regulates the coffee processing and sales. I also am in contact with a coffee farmer in the JAmaican Blue Mountains, who is close to the Jamaican Coffee Board. We tell each other about the specific problems of our region and astonishingly nobody else of us farmers or organizations is doing this. Eventually I would like to have a connection to a specialty coffee farm in every interesting coffee region ( There is a great coffee culture resurrected in Mauritius, or a very British coffee culture in St. Helena, or on the Galapagos Islands.) My direct customers would trust me if I recommend another regions farm to try out, as long as they know it comes directly from the farm there and is of high quality. And we could have links and stories about each others farm. I envision a "world coffee club" of some sort and everybody would benefit.
At 1:17pm on March 21, 2009, Joachim Oster said…
Read an interesting piece about Ramiro L Colon and his efforts to protect the Puerto Rican coffee industry. Are people in Puerto rico aware of this nowadays? And are the import tariffs for foreign coffees still in place? As a full state of the union HAwaii is not able to protect its local industry with tariffs anymore. Maybe it is still different for your state. Is Yauco Selecto faked as Kona and Jamaican Blue Mountain is?

Greetings, Joaqin
At 5:50am on August 28, 2008, elisabet said…
Hola Israel,
i think you mean Hostelco as the food fair in Barcelona? inside the fair you will find a coffee area where you could show your coffee to the profesionals and consumers.
Please, let me know who trades your coffee in barcelona, under which brand and I will try to find it. Bear in mind that in Spain we have around 400 roasters.
I would love to taste your coffee, so if you are coming to the fair in barcelona let me know because i am going there for sure.
Saludos, Elisabet
At 8:49am on August 10, 2008, Banana Dang said…
Israel, the coffee you delivered is excellent. I will be ordering another 5 lbs soon. Sandra Farms Coffee is becoming the house brew at Banana Dang. cheers, Mario
At 1:54pm on August 4, 2008, israel said…
Mario/T2: Thanks! We'll learn some of this stuff yet... It's good to see folks planning to see you in Rincon, on the Road to Happiness, and try your great menu; they'll get hooked on the smoothies or the espresso. I tell everyone that you are a barista "fiebru", local parlance for intense. Hope to see you Wed. with coffee requested. Israel
At 8:38am on August 3, 2008, Banana Dang said…
Greating Israel! Great to see you here.
At 8:15am on July 28, 2008, israel said…
Jim, since we did not hear back from you, I figured that my message sounded unusual, but then that is the price for speaking out. Since we produce and understand the costs involved, my perspective is different from that of a roaster. When you have a chance, go visit origin during picking season to see what it takes to pick a bushel of ripe coffee beans. You have to have great need to do that work, which is the case of workers in producing countries. Don't get me wrong, I do not like socialism, but those who work deserve to get paid adequately. That is why the Specialty Coffee industry keeps coming up different programs to improve the lot of coffee workers/producers.
Keep on roasting, and best wishes, israel
At 3:53pm on July 8, 2008, Jim said…
Nice to meet you. I went to your sight. Your green coffee is kind of expensive it must be good.

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