Yes I would. Considering that I am just starting, am technically a hobby roaster with no sales yet, it seems like it would be a good place to get started. The plan is to begin with online and farmers' market sales.
Though, I need to get my roaster built first. Working on a home built, LP roaster, with a 3 kilo capacity, trying to mimic commercial roaster features/abilities as closely as possible. Wish me luck! :)
My company strictly sells online. It is tricky, though.
In order to still ensure fresh coffee, we ship out the day we roast and have the coffee to the consumer by the time it's ready to be brewed. If you care about compromising the coffee, there are certainly some steps to take to make sure your customer can have great coffee and still be able to order online. A best of both worlds situation for the customer, but maybe more work (or planning at least) on your end.