Singaporean Coffee Culture; beauty in contrast, contrast in diversity.

There is something that is somewhat Colonial chic in drinking a coffee in a French Style Cafe on Beach Road in Singapore. The Cafe, Kafei Dian, is one of the many Singapore cafes that embraces a Parisian style approach to a cafe, fused with all things that are typically traditional Singaporean. The coffee is served in heavy white porcelain cups, complete with a ceramic Chinese Soup spoon for adding sugar. The coffee is Robusta, so it is very rare anyone drinks it without sugar! The cafe itself is in a colonial building, with colonial open veranda and colonial furnishings (marble top round tables, teak stools and chairs). With the ceiling fans gently turning you could be in any of Asia's former Colonial Cafes- from Ho-Chi-Minh City, to Penang or Malacca. The food menu though is not what you would expect to find in a European cafe, and rightly so as this cafe serves mainly Singaporeans. Soft boiled eggs, Kaya Toast and row upon row of Peking duck are customer favorites. The Coffee is good. The Robusta is a washed Robusta, lacking the rough burnt popcorn taste that the lower quality unwashed Robusta has. It is also laden with caffeine. The cafe is on a corner and opens up on both sides to the clean, well kept sidewalks of Beach road on one side and trendy Purvis street on the other. It is a pleasant place to spend an hour or two, downtown but discreetly sheltered from the noise of passing cars by trees.

Singapore is a city of contrast. The Old and the New are often seen boldly displayed side by side. I should say the “Old” has on nearly ever occasion been renovated and restored to something like its pristine former glory. The result is spectacular and makes Singapore the unique place it is. This contrast is also found in the Cafe and Coffee sectors. Cafes such as Kafei Dian, are numerous and found all around the island. The more unique and older cafes often use the tag “Kopitiams”. They are found on the corners of many streets in the central areas of the City State. In the suburbs the cafes are more often than not found in the huge food-courts that have been built to service the HDB's HDB (or Housing Development Board state owned accommodation) is enjoyed my the majority of Singaporeans. You mention “State Owned” Housing to the average foreigner and they immediately imagine tenement type housing. Singapore is however a shining example of how state owned housing can be managed to a high level. Anyway in the food-courts that service the Housing Estates coffee is available from “Coffeehouses” that serve not only hot coffee, but also ice cold Tiger and Carlsberg beer!

At the other end of the spectrum are the new, emerging specialty coffee talents of Singapore. There are two main chains of stores that can claim to be Singaporean. One of these, Spinelli Coffee, started in San Francisco. It now has almost 30 outlets in Singapore, as well as expanding around the region. The other chain, The Coffee Connoisseur (or TCC) is a local owned and managed company also with 20+ outlets around the island. Both of these chains have been very active in promoting specialty coffee to the average Singaporean, slowly weaning them off the Robusta that is traditionally drunk morning, noon and night.

Apart from the type of coffee served (Robusta vs Arabica), the other major difference in the way the traditional cafes and the new specialty cafes operate is in the making of the coffee. Kafei Dian uses the very traditional, very Malay method of using a long mesh sock to prepare the coffee. Hot water is passed through this sock which is filled with coffee grounds. The method is called “tarik” or to literally “pull the hot water through the grinds using two alternate vessels that are similar looking to watering cans. A similar method is used in Northern Sumatra and of course Malaysia and dates back several hundred years. The sock length varies, but is normally around 20cm long. The shape is similar to a wind sock seen at small airports. When used properly it produces a good, clean cup as the water does not stay in contact with the coffee grinds for very long. It is also pure “theater” to watch what we would call the “barista” prepare the coffee. (see video)

The new bred of cafes are epitomized by operators such as BX's own Danny (Geek Terminal) and Lee (Coffee Nations). These are both modern Cafes directed primarily towards the expatriate market, but also increasingly appealing to Singaporeans who are crossing the gap from the Coffeehouses of old to the espresso based drinks of the Specialty Coffee business. Lee's cafe has been going only four months, however he has built up quite a clientèle of Expatriate clients. Located on the fringe of the CBD Coffee Nations is catering to perhaps a different crowd than Danny at the epicentre of the city in Marina Bay.

Danny has been in the specialty Coffee business for a number of years. His cafe, Geek Terminal, is a very busy outlet that serves both expatriates in suits and Singaporean business men and women. It has developed somewhat of a cult following with the regulars flocking there for coffee made by his talented barista using a 3 group LaPavoni lever machine. Competition is tough in this part of the city with a number of other chain and independent stores fairly close-by. Danny's success is doing the basics well and producing a consistent cup every time.

Another fairly recent arrival is the Coffee Showcase. Situated out of the city on East Coast Road, they are attempting the unknown, taking specialty coffee to the heartland. In this area the market is different and tougher. There are fewer expatriates and the traditional Kopitiams are well represented. Nearby there are some branded cafes at a mall- Starbucks, TCC and McCafe. They are all doing well. Using a two group Elektra, and clad out in electric orange and beige, the Coffee Showcase have a comprehensive drinks menu supported by a range of foods. They also offer a range of Indian tea. A nice extra touch is a glass of chilled water served with fresh lemon that comes as soon as patrons sit down. It takes the sting out of having just walked in the door from a steamy 88 degree day outside. Like Coffee Nations, the Showcase is also owner operated. It makes a difference and really embraces the essence of Cafe Culture as found in New Zealand/Australia. Despite the tough task of pioneering a cafe in an area not renown for Specialty Coffee, they have fairly well to date. The Cafe received the “Most Promising Brand” Award from the Singapore in 2007.

All in all Singapore promises to push coffee consumption to the limit over the next 5 years. Specialty Coffee is slowly eating into the traditional Kopitiam market, but actually both systems will continue to thrive in the Island State.

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Comment by Alun Evans on January 20, 2009 at 7:08pm
There is a bit blowing in the wind for me in Singapore, that is why I have been spending so much time there. There is a pretty good chance I will be in town (Singapore) around the time you are there. Lets touch base a bit closer to the time.
Comment by Travis Smith on January 20, 2009 at 6:50pm
Well Alun, i will have to spend a day touring these cafes when there in March. The day that i am going to have most open will be the, i believe, 16th, the monday. I am pretty sure we fly to Medan on Tuesday morning. think you will still be in Singapore then?

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