I am doing an MBA class project assessing Business-to-Business online visibility of 2 coffee machine producers (Gaggia and Reneka). I’ve enjoyed reading your blog posts and was wondering if you could help me to learn more on this topic: like names of the magazines for coffee shop owners, or forums with customer / barista reviews - basically anything that is under control of the online community rather than the producing company.

What isyou experience with these espresso machines - Reneka and Gaggia. How much influence would a barista have on the coffee shop's choice of new machines? What are your criteria? Where would you look for information to compare different brands?

Thank you in advance!
Alla Groshenkova
MBA Candidate - May 09