yeah, we are largely in a business district, with mostly mon-fri business, near 3 major hospitals. Saturdays are very very slow.
Yes, pickings are slim in the afternoon pastry wise. so one thing I have been thinking is rather than throw in the towel, maybe this is an opportunity for me to grow my dessert business, but really it depends on whether the location would allow that to be successful.
I agree this is a very good point. If you decide to close at 4pm that'll also mean some people who would have come in at 3pm to order and then get stuff done may not.Sales drop after 4, but does the place clear out? You may lose business from people who are coming in to study/finish up work by closing earlier because they will have to go some place else to get work done.